EXECUTIVE SUMMARY

HOWEVER POWERFUL OPERATING SYSTEMS AND DEVICES may be for a diverse set of applications, they don’t suit the fast-moving development and time-to-market paradigm of online applications. To enable distributed devices to connect to the global internet infrastructure as an internet appliance requires a platform that is easy to use and extend. Additionally, a ‘social’ aspect needs to be inbuilt into such a platform to facilitate organized and simplified communication across a wide range of protocols and domain implementations.

AKEEBO is such a device agnostic software platform that facilitates personalized aggregation and delivery of content such as video, images, music and widgets (web applications) such as email, chats and games to the users anytime & anywhere.

The goal of the platform can be summed up as follows: “Provide a robust and comprehensive platform for IP-enabled devices and organize a global community of internet enthusiasts toward creating practical online applications atop the akeebo platform.”

MISSION STATEMENT

Bring out a product to the market that enables its user base craft practical products & services and to ensure that its contemporary model provides a better value, productivity, ease of use, profitability, and perceived win for our clients than any other competitor could ever hope to offer. Furthermore, to build a firm that establishes an environment that fosters visibility, communication, collaboration, efficiency, accountability, security, and success.

Furthermore, we strive to build a firm with an unmatched repertoire of packaged product that scales well, and establishes an excellent environment that fosters visibility, communication, collaboration, efficiency, accountability, security, and success at every step for investors and employees alike.

We want to let capitalism dominate our consciousness while keeping the social good in sight as model citizens.

Be ethical while transacting our business and deal in a manner that is professional, legal and honest to the core.

WHAT IS AKEEBO?

akeebo is a hybrid computing platform intended to ease application development and business integration across a wide array of internet-enabled devices (PC, phones, set-top boxes, game consoles, digital picture frames, DVRs, media players, etc).

It is the next-generation platform for serving media and applications worldwide in the form of sleek widgets.

akeebo is the most contemporary platform that allows development partners such as application developers and internet enthusiasts to write cool applications (akeebo widgets) that are limitless in potential and practical utility.

A variety of akeebo widgets (email, games, photo studio, and news) are now available for immediate use. A wide range of platform programming interfaces are open to public under a BSD license to encourage extensibility and customization. Use akeebo to kick start massive, spontaneous and popular growth of pc, tv and mobile applications for internet users.

akeebo platform is available on-demand (software-as-a-service) over the internet as well as in appliance form for managed networks.

WHY AKEEBO?

akeebo provides a robust and comprehensive platform for ip-enabled devices such as pc, tv and mobile phones. Furthermore, akeebo platform is adaptive! It adjusts to user locale or usage patterns and builds up a behavior model that can be tapped to provide them with personalized service!

Additionally, akeebo's development paradigm is the future. We believe that consumers will progress toward primarily consuming web content (media or applications) in the form of widgets. We are facilitating this by allowing people to express, connect, create, and inform using widgets built on akeebo platform. We want to be the world’s leading distributed marketplace for web widgets with billions of monthly viewers and thousands of developers and internet enthusiasts creating widgets in diverse categories such as movies, music, games, and art.

akeebo’s technology is available to the software development community (currently only invited beta users) under BSD licensing. At an affordable investment, you could power up your business with akeebo intelligence.

akeebo advertisers’ network (ads.akeebo.com) is a platform for advertisers to reach a targeted audience through akeebo’s “intelligent ad agent” framework. It enables pay-per-click or pay-per-action advertising based on relevant user context and behavior. The context is derived from content delivered to the user (such as video and images) while taking an adaptive behavioral model of the user into consideration. akeebo widgets enable a strong advertising model given the fact that email, games and live chat provide a solid context for advertisements.

When run in promiscuous mode Akeebo loads on your TV, computer, or that snazzy iPhone, blackberry, your iPod, Apple TV, Mac Mini and so on. Akeebo is your communication organized together in one place with TV shows, YouTube content, MySpace profile and that colorful Facebook community. Forget TiVo. Get Akeebo!

Akeebo can help you with your domain specific needs at a low-cost-of-ownership.

Video, voice & data aggregation and delivery based on web 2.0 foundations is an investment in the future of your company. Power up your business with akeebo intelligence today!

WHO ARE AKEEBO USERS?

Service providers or carriers such as Comcast, AT&T and Verizon are the ideal tier-1 customers of Akeebo platform. With Akeebo, their end-users would have the most flexible electronic programming guides on their TV sets. There would be enhanced flexibility such as the capability to change channel from akeebo.com and akeebo.mobi or set reminders from either TV, PC or Mobile phones.

Perhaps the biggest benefit of end-users is the analytics gathering for analysis toward delivering custom ad to the TV sets of these users. Context sensitivity reduces customer churn and increases customer loyalty.

akeebo.com and akeebo.mobi are directly used by the end-users of the service providers for practical utilities.

HOW TO GET AKEEBO?

akeebo platform is available on-demand (software-as-a-service) over the internet and in appliance form for managed networks for both service providers and end-users.

The content & widgets are distributed over the following domains or its mirrors hosted locally on a managed network:

1. akeebo.com: platform for PC or MAC. The end-users can directly access it over the web, use it to search and play their favorite content, subscribe to practical widgets and change the style of the electronic programming guide along with a plethora of other options available to them
2. akeebo.tv: platform for set-top boxes, video decoders or media players. The service providers enable akeebo.tv for an end-user set-top box and assign widgets for use along with the best hollywood has to offer.
3. akeebo.mobi: platform for mobile devices. The idea for .mobi is similar to .com, albeit with a different resolution.

WHAT DOES AKEEBO OFFER?

Akeebo has a unique value proposition that can be summed up as follows:

1. A customer’s value, productivity, ease of use, profitability, and perceived win are greater with akeebo product & services than any other competitor could ever hope to offer.
2. Delivery of widgetized software, rather than an inflexible predefined package where 80% of the features aren’t even used even though the customer ends up paying for it.
3. With Akeebo come the people behind it. Akeebons are passionate about this software and our competitiveness reflects in the way we guarantee the quality of the product.
4. Toward creating a bigger value proposition for our business, growth of intellectual property and human capital toward a common social good.
5. Every user of technology has specific needs and expectations which determine what devices and software will assist them in their work and recreation. Though advances in technology have given us high-def televisions, personal computers, and cell phones, those devices are limited by design initiatives that isolate them from other devices. Those initiatives are the foundation of a proprietary philosophy, which forms an intentional gap between the usability of devices and their overall usefulness.

At odds with the proprietary philosophy is a principle called user-centered design, which states that technology must be designed around the needs of its users. It is not limited to the scope of a particular device; it also considers how that device will serve its user in concert with other devices.

We call akeebo a device-agnostic convergence platform, which might make one assume it’s a technological achievement based upon some sort of breakthrough in programming. Although it is built by highly-skilled developers, the essence of akeebo comes from the purposeful design of less. Instead of rebuilding numerous bridges between devices, it has simply un-designed the gap between them. Akeebo has eliminated the proprietary philosophy, which uses more code and research to exclude adaptability than including it ever could.

Akeebo marries one long-forgotten fact of technology with a new development in the way people use the internet. The fact is this: Modern computation devices (cell phones, televisions, personal computers, etc.) are built upon the same ability to accept software. The new development in Internet use is the way savvy web users have transformed the internet into a personalized place where they surround themselves with everything they need and the tools it takes to get it. Widgets are those tools.

Since widget operation is derived almost exclusively from the internet itself, Akeebo capitalizes on the fact that they require very little disk space. Whereas a standard computer would eventually succumb to ever-growing software programs that will eventually reach obsolescence, a widget is designed to avoid that fate, in some cases indefinitely. Optimizing the communication between widgets with the minimum of coding, akeebo expands the definition of a widget from uni-tasker to team player, all the while minimizing the needs of the hardware. Being able to draw as little or as much information on command and without defined limitation is what differentiates akeebo from other players in the current internet ecosystem.

Akeebo platform is meant to solve the maximum number of business problem with the least amount of technology as fast as possible.

The days of Software as a Service (SaaS) is passe – we are pitching Platform as a Service (PaaS). We believe the early adopters will jump on it as soon as they see it gaining a bit of traction.

PRODUCTS & SERVICES

akeebo.com:

1. platform for PC, MAC, Linux or other proprietary devices
2. potential users: 1 billion

akeebo.tv:

1. platform for set-top boxes, video decoders or media players to view streams ranging from IPTV, DTV, webcast, internet radio, video/audio on-demand etc.
2. potential users: 1.5 billion

akeebo.mobi

1. platform for mobile devices
2. potential users: 3 billion

sms.akeebo.com

1. web interface to manage devices and widgets organized around the customer
2. potential users: large conglomerates in the media business including telecom operators

ads.akeebo.com

1. web interface for marketers to advertise intelligently and track their marketing budgets

analytics.akeebo.com

1. Akeebo Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way. With this product, you're more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites.

AKEEBO.COM

akeebo.com loads on the client device. This site is device agnostic & open source component of the platform that facilitates personalized aggregation and delivery of content (such as video, images and music) and applications (such as email, chat and games) to the users anytime & anywhere.

1. Access to a modern Electronic Programming Guide (EPG) with language independent menus to view content ranging from IPTV, DTV, webcast and internet radio to Youtube, Hulu and the likes.
2. sling content (live tv, vod, web content) for access anywhere
3. share content
4. upload content
5. e-commerce
6. blog
7. forum

akeebo.com front-end (before login)

AKEEBO.TV

akeebo.tv delivers the presentation tier of akeebo platform on a patient terminal. This presentation layer is called Electronic Programming Guide (EPG). This section will outline several facets of our flexible EPG:

1. Full Guide
2. Mini Guide
3. Extended Mini Guide
4. Widgets Panel
5. Parental Control Panel
6. Favorites Panel
7. Video On-demand Screen
8. Audio On-demand Screen

The consistency of Akeebo middleware platform’s interfaces makes it easy for subscribers to use the system, increasing loyalty & penetration, thus reducing customer churn.

1. Going from analog to digital TV means the same benefits that the Internet brought to information: on-demand service, connectivity, interactivity and personalization.
2. Akeebo Desktop, built around personalization, search, content, applications, EPG, community, social network
3. Personalization: It leads to deeper engagement with the viewer leading to more effective advertising. In other words, it leads to increased satisfaction and loyalty. It provides users an ability to switch on content from a limitless source (web), and also to switch off an undesired content stream altogether. Users wish for more personalized ad or none altogether. Our platform allows both models and has supporting metrics to prove effectiveness.
4. Rich suites of services
5. Live TV / Video On-Demand
6. Voice (Mobile or land lines)
7. Web widgets with applications that are limitless such as analog clock, attractive screen-savers, calculators, games, weather.
8. TV is a channel for social networking and provides new ways to communicate. It is not only a way to become connected to the content stream, but rather to be connected to others with similar viewing interests. While PC has evolved, TV is still primarily a standalone device. This ought to change.
9. TV is still mostly a linear, one-dimensional, one-size fits all experience. We are passive recipients of whatever is being delivered or “pushed” to us. Most of us still have limited choice of what we watch, when we watch it, and how we watch it. IPTV brings the control to where it belongs – in the hands of users.
10. Broadband adoption is a trend in the right direction. In the context of this adoption of high-speed connectivity (IP based networks), the flexibility associated with IP need to be extended to the “controlled” property of the service providers such as cable operators or telecoms.
11. IPTV can be disseminated thru phone lines, wireless connections, cable connections, or thru power lines. With this wide variety of delivery choice, it simply beats the rationale behind rewiring a house with coaxial cable.
12. A true IPTV service means virtually limitless content from across the world accessible anywhere and anytime. It knows no geographic boundaries and no cultural barriers, and thus acts as an effective global experience right when you want and where you want.
13. IPTV is the most flexible means that enables users to find and watch video clips uploaded by your community on your TV.
14. IPTV is extensible. A web savvy developer community can easily extend an IPTV platform to add new functions unheard of on cable.
15. IPTV offers a deeper engagement with the user.
16. IPTV is device agnostic. The range of devices where IPTV can be served starts with TV, cell-phones, computers, gaming devices.
17. Commerce on TV can be made instant thru an IPTV service. Since the technology is IP, it instantly means the user is connected to a global marketplace. Even the shopping networks that stream infomercials 24*7 may adapt their strategy to adapt their pitches to a general demographic of the people tuned in to the channels at the time of the telecast. Actionable events like one-touch buying of products works only on an IP enabled telecast.
18. Wireless IPTV means a head-end (a tower, if you will) will be able to service more users with no hardwired cabling of a township.
19. Don’t forget pornographic content.
20. Open standards: Innovation in the television programming industry has lagged the pace of advancement in the personal computing industry. akeebo platform bridges the gap by focusing on delivering value using the latest open standards supported by software community across the world. This assures a world-wide support offered at a reasonable cost.
21. Ease of Customization: The tiered structure of the middleware allows for an advanced customization of the interface to suit the end user community. For example, an Electronic Programming Guide displayed on a television screen meant to be watched mostly by children can be laced with cartoon characters or be fitted with a more aesthetic color. Similarly, if the viewership consists of elderly, the navigation speed on the EPG can be adjusted to better suit the comfort of the elderly.
22. Extensibility: Web 2.0 enabled set-top box providers will find that an extensive suite of applications can be built to suit the end user community. This increases the potential impact. Instead of generalized delivery, the telcos can focus on personalized services to a community, much like that provided by large internet giants like Yahoo, MSN and Google, by building the right suite of applications on the top of the middleware.
23. Advanced Remote Management: Our remote management interface complements the middleware by allowing support personnel to remotely troubleshoot and resolve issues. This results in lesser number of on-site visits and consequently reduced support costs.
24. Ad-Insertion Control: The local television programmer is assured of better ad-insertion control over the set-top box resulting in increased revenue potential. Instead of delivering national advertisements, a better return-on-investment (ROI) can be earned by a television programmer by extracting the national ads and inserting local and more relevant ads as dictated by the locale.
25. Pluggable Billing Interface: The billing interface framework is designed in such a way that it fits seamlessly in any modern billing system. Automate your billing and collection using this highly desirable feature and allow subscribers to pay online.
26. Interactive TV: TV can do so much more by using email / internet browsing functionalities provided by our middleware.
27. Emergency Alert Delivery: The inbuilt messaging framework is mandated by government regulations in many countries, and can be utilized to send live or scheduled notifications to the subscriber as needed.
28. Language Independence: Configure the electronic programming guide to show program information in any language of your choosing. Locale settings allow for better customer satisfaction.
29. Transparency: A highly requested feature – users can configure the transparency of the EPGs to suit their preferences or mood. With video playing in the background, the transparency setting is a matter of taste of individual users.
30. Highly Flexible, Scalable and Portable
31. Akeebo TV provides an exciting, family-friendly experience using a simple and intuitive user interface. With just a television, set-top box (STB), and a remote, subscribers can navigate and tune to Digital TV, check out video-on-demand content, listen to digital music, check the weather, browse the Web, order pizza and much more.
32. Akeebo TV gives consumers choice, convenience and control over their television experience: It's what they want, how they want it!
33. Akeebo TV runs on a set-top box that has an AJAX enabled browser (like embedded-Opera or Mozilla derivative). Amino 110, 125 and 130, Advanced Digital Broadcast (ADB) and Coship boxes are typical examples.
34. The thin client based approach allows Akeebo TV to be supported on a variety of set-top boxes (STB) running on a variety of operating systems, providing choice in set-top boxes. This approach allows the STB to operate autonomously from the server providing an extremely robust user experience, enabling operators to offer as many video channels and packages as needed.
35. Akeebo TV also provides the open standards based platform for unique services, such as local Web content on TV, to further entice customers.
36. Akeebo TV, given the thin-client approach, has also been used on the following devices successfully – iPhones (demo purposes only), Blackberry (for nurses training in a hospital), touch screen kiosks, a typical PC (using Internet Explorer browser).
37. Akeebo TV allows auto-provisioning of set-top boxes over a service providers’ network. Just plug it in!
38. Akeebo TV middleware is designed so that it can be adapted to various languages and regions without engineering changes, a concept commonly known as internationalization. Metadata drives the locale information.
39. Akeebo TV middleware has low bandwidth usage. The highly optimized EPG elements load from a browser cache while real-time data is pulled from a stack of servers.
40. Akeebo TV adapts really well to customization. Every individual set-top box user gets to pick a presentation format. This format can also be locked in by a super user in a corporate setting (to enforce a service providers’ brand) or to parents’ choice in a residential delivery mode.
41. Akeebo TV provides subscribers the ability to control their viewing experience. Favorites and Reminders enable users to keep track of TV programs in the Electronic Programming Guide (EPG), and the powerful Parental Control feature allows parents to further customize the EPG, with the ability to completely remove any channel from the EPG, preventing objectionable channel or program guide information from ever being seen on the screen.
42. Akeebo TV works with a variety of remote controls designed to simplify the user experience. Hot keys are designated on the remote for ease of use and to aid users transitioning from traditional television services. Typical remotes include the ones bundled with set-top boxes (Amino remotes) and Curbell remotes (specialized bedside wired remotes in hospitals).
43. Akeebo TV uploads usage statistics back to the server allowing effective and targeted advertising campaigns to be delivered to an end-user. The IP nature of the middleware ensures that context sensitive advertisements (like delivered by Google Adsense and DoubleClick) succeed on the platform.

AKEEBO.MOBI

akeebo.mobi is a browser based content aggregation and delivery software for WI-FI enabled smart phones. Receive pain alerts, weather updates and much more – All on your mobile phone.

akeebo.mobi has a suite of applications perfect for instant communication on the move.

SMS.AKEEBO.COM

sms.akeebo.com manages devices and applications around the customer. It is a feature rich and easy to use application, allowing providers to begin offering services more quickly with less effort than competing products.

With over tons of workflows implemented as widgets, there is a compelling reason to go-live with akeebo platform. The application can be launched from any web browser, making it accessible to authorized users in a familiar web based environment.

AKEEBO'S ON-DEMAND SERVER

Our home grown on-demand server serves 100 streams simultaneously. That is sufficient to serve a 100 bed hospital. To scale up, add redundant hardware servers and you are all done!

We also source in Anevia server and have integrated Concurrent for certain clientele. Our platform guarantees integration with standard RTSP/RTP based on-demand servers at a low cost.

ADS.AKEEBO.COM

You can place context-sensitive advertisement on any of our portals. Akeebo ensure that the ads are context-sensitive by matching the ads with data gathered through its advanced analytics engine.

With ads.akeebo.com:

1. bid for tv, mobile and online ad spots
2. upload ad spot clips
3. manage ad scheduling
4. generate analytic reports
5. advertisers create campaign
6. akeebo decides when to run ads
7. bidding decides whose ad runs
8. Starter vs. Standard Edition
9. Select Location
10. Select Language
11. Write your ad
12. Website to link to?
13. Choose Keywords

ANALYTICS.AKEEBO.COM

akeebo bridges the gap between the web and traditional media delivery mechanisms. It adds an adaptive dimension based on usage patterns and behavioral characteristics in a real-time environment, continually adjusting to the user’s needs, preferences and location.

For example, the screenshots below show all the data archived on the sms end for an end-user pulling widgets and content. This is relevant to delivering quality content and advertisements relevant to the user's needs.

Example of tracking some dimension of a user’s behavior.

LICENSING COSTS

Our dream business is one with "an ever-increasing stream of earnings with virtually no major capital requirements”. We strive to achieve the same for our clientele.

Our flexible pricing structure allows residential or hospitals integrators to license the akeebo platform and its widgets with virtually no major capital requirements. We have virtually no complexity in billing along the same lines as Vonage, the first digital VOIP firm to scale big-time.

It’s time to simplify and streamline your operating expenses when it comes to patient education & entertainment and related HIS integration & nurses training. The first step begins with straightforward billing with no hidden costs (on similar lines as Vonage).

Our partnership agreements with the integrators of our platform constitute of the following covenants:

1. License platform, and either pay per usage (PPU) or pay per call (PPC) as it suits your needs.
2. Widgets: Further sub-categorized into workflow widgets (for business users, such as telco or hospital operators) and end-user widgets (for regular users of a bundled product), these come free with the platform licensing.
3. 22% in annual support

Platform is defined as middleware and bottomware (OS / Drivers) tiers bundled together. In some cases the bottomware is not required given the presence of more suitable platforms such as Windows and Linux. However, middleware is always required irrespective of the bottomware version. That's where akeebo licensing comes into picture.

In any case, akeebo would prove to lower either capital or operating expenses for any context while being positioned as the most contemporary user interface delivered to the end-user.

AKEEBO FOR RESIDENTIAL USERS

akeebo is particularly geared toward leveraging a wide range of metrics, offering access to a variety of entertainment services in the residential context - such as games, on-demand, live-streaming TV (iptv), email, phone, and widgets. By providing widgets free of cost (such as surveys and weather), we enable you to select applications most relevant to you, accentuating your unique personality.

Our platform allows user choice, flexibility and pulling of web content directly off the web without getting your service provider (Comcast /AT&T) involved. Also, contextual advertising relevant to the end user can be delivered, providing a mechanism for precision targeting of adverts to people interested in particular subject matter at the time and place they are looking at it.

The akeebo platform supports live-streaming television using iptv technology; allowing viewers to choose the shows they want to watch, when they want to watch them.

Electronic Programming Guide (EPG) on Modern Decoders

Just like Dish, Digital and Comcast tv, grid view can be changed on the fly to suite a user’s preference.

EPG in Grid View

Full Guide

Mini Guide

Search for hundreds of our latest widgets using your remote.

akeebo widget search

AKEEBO FOR HOTELS

New technology is now available to help the hospitality industry become as welcoming, helpful and comfortable as ever. With the akeebo hospitality platform, hotels, resorts, casinos, and cruise ships can achieve a level of hospitality never before seen in history.

Until recently, the “home away from home” or “comfort of home” mantra often touted by the hospitality industry was largely hyperbole. Most establishments addressed this philosophy by outfitting their rooms with a tiny coffeemaker, softer sheets and a microwave, but those improvements don’t address the whole point.

When guests, particularly vacationers, say “home away from home,” they’re referring to the freedom to accomplish tasks and be entertained in any way they choose, just like home. Some establishments now offer wireless or high-speed internet, and video on demand has been around for quite some time now, but akeebo lets vacationers leave their laptops, DVD players, games or mp3 players at home. From the television in their room they can:

· Surf the Web · Check Email · Watch Hometown News · Listen to Music · Play Games · Order Food from Local Restaurants · And more

Akeebo has responded to the call for more entertaining and useful options. Simultaneously, it possesses the tools necessary for staff to conduct business quickly and effectively. Designed to operate intuitively, it makes work easier and play more satisfying. Akeebo can be employed in guest rooms, lobby areas, the restaurant, halls and elevators, the laundry room, conference rooms and any other venue on the premises. Capable of operating in the native language of any guest, akeebo will bring a singular focus to your hotel’s primary objective.

A term describing any combination of interactive entertainment and information services, Hotel iTV services are now installed in many major hotel chains throughout the world. Generally, service providers bundle some combination of Video on Demand, IPTV, internet access, and hotel-specific tools (like room service or self check-out) for guest room television sets.

Whereas consumers choose which tech devices they’ll purchase for use at home, hotels have taken on the unique challenge of providing a maximum of services on a minimum of hardware and infrastructure. More in-room services mean a more attractive hotel, but more hardware means more money spent. Combining all services on the one tech device found in every room (the television) was the obvious goal. In striving to provide in-room services that approach what would be used in a guest’s own home, the hotel industry has actually pushed the development of certain technologies (i.e. IPTV and VOD) ahead of the consumer market.

Service options include internet access, first-run movies on demand, email and chat, reservations and room service ordering, self check-out, travel information and flight booking. The key to success for any service provider will be the user interface. Simple, satisfying interfaces that exceed expectation will be increasingly important to guests, influencing their decision to choose that hotel again.

Hotels are now able to team up with companies that bundle these services with minimal investment in set-top boxes and cabling. In some cases, internet and interactive media no longer require a set-top box in each room. They can now subscribe to software services that can be controlled from a single “basement” unit, allotting the services to each room on demand.

With so many interactive services available to guests, the new challenge for hotels will be twofold: Choosing the most successful provider (often based on the reactions of guests at other hotels) and effectively marketing their choice to boost their use. This strategy will attract advertising partners, reducing the cost of operating the service, which will further encourage use.

According to a study conducted by IDEO and EHL (a Swiss hotel school), 60% of hotel guests expect high-speed Internet access in their room, but only 35% regularly take advantage of it. Those who do partake only use it for about an hour a day. Furthermore, most guests are underwhelmed by the entertainment options available in their room. That tells us that any current technology employed by hotels and resorts falls far short of meeting the demands of their customers, which means they’re not doing their job.

New technology is now available to help the hospitality industry become as welcoming, helpful and comfortable as ever. With the akeebo hospitality platform, hotels, resorts, casinos, and cruise ships can achieve a level of hospitality never before seen in history.

Until recently, the “home away from home” or “comfort of home” mantra often touted by the hospitality industry was largely hyperbole. Most establishments addressed this philosophy by outfitting their rooms with a tiny coffeemaker, softer sheets and a microwave, but those improvements don’t address the whole point.

When guests, particularly vacationers, say “home away from home,” they’re referring to the freedom to accomplish tasks and be entertained in any way they choose, just like home. Some establishments now offer wireless or high-speed internet, and video on demand has been around for quite some time now, but akeebo lets vacationers leave their laptops, DVD players, games or mp3 players at home. From the television in their room they can:

1. Surf the Web
2. Check Email
3. Watch Their Hometown News
4. Listen to Music
5. Play Games
6. Order Food from Local Restaurant

Akeebo has responded to the call for more entertaining and useful options. Simultaneously, it possesses the tools necessary for staff to conduct business quickly and effectively. Designed to operate intuitively, it makes work easier and play more satisfying. Akeebo can be employed in guest rooms, lobby areas, the restaurant, halls and elevators, the laundry room, conference rooms and any other venue on the premises. Capable of operating in the native language of any guest, akeebo will bring a singular focus to your hotel’s primary objective. Akeebo accomplishes that goal with a few basic modes of operation: Kiosks, digital signage, guest room consoles and staff computers.

AKEEBO'S DIGITAL SIGNAGE

akeebo is paving the way for the future of digital signage, attracting consumers directly toward the products and services they most need or desire. Using a touch screen pc, content is exchanged without effort, animations become interactive, and signs adapt to the context and audience. Digital signage is rapidly becoming the standard for marketing and information technology. Currently, the digital signage industry is valued at more than $450 million. (InfoTrends/CAP Ventures). By 2009, it is expected to grow to $1.3 billion- more than 20%.

Digital signage is an advanced sales and marketing tool that draws consumers directly toward the products and services they most need or desire. Using a video monitor or touch screen, the akeebo platform induces momentum for consumers to make the choices necessary for a purchase. Allowing businesses to easily track usage and compile information, akeebo’s digital signage platform can help deliver the perfect pitch to every customer. No option forgotten, no possibility overlooked.

Keystrokes generated by customers will be recorded to allow businesses to analyze data and understand customer wants and needs. They can target their marketing more precisely with complete control over the content- when, where, and how. Digital signage improves customers’ experience, develops brand consistency, and encourages repeat business.

Studies have shown that digital signage is 47.7% more effective in reaching its target than traditional methods. (Source: InfoTrends) Akeebo offers a greater return on investment than any of our competitors, and there’s only one reason why: No competitor can offer the same comprehensive range of services without overhauling your current technology. Akeebo is a platform in which digital signage is just one of many applications. Furthermore, akeebo was created to integrate seamlessly with whatever you’ve already got.

akeebo's video conferencing widget in digital signage

Play up-to-date movies on akeebo's video player

Listen to your favorite albums on akeebo's audio jukebox

You may schedule and update content and generate reports from any location, all while playing real-time or scheduled content playback. akeebo’s digital signage platform provides media management programs for your lobbies and reception areas (such as image, audio, motion video, flash and PowerPoint files), setting it apart from the typical signage seen today.

Akeebo is paving the way for the future of digital signage, an advanced sales and marketing tool that draws consumers directly toward the products and services they most need or desire. Using a video monitor or touch screen, the akeebo platform effortlessly induces momentum for consumers to make the choices necessary for a purchase. Allowing businesses to easily track usage and compile information, akeebo’s digital signage platform can help your business deliver the perfect pitch to every customer. No options are forgotten, no possibility is overlooked.

Being displayed on a video or touch screen and powered by akeebo via the internet, digital signage has virtually unlimited capabilities within any given unit on the network.

1. Company Advertising
2. Live-Streaming TV
3. Video On-Demand
4. Video Conference Calls
5. Track Usage and Generate Reports
6. Widgets
7. Current Weather, Date and Time
8. Real-Time Stock Market Information
9. Internet Browsing

Arranged and customized onscreen, these and other tools and applications, such as email, games, photo studio and news, appear as widgets. Currently, there are more than a thousand different akeebo widgets available, and the akeebo platform allows application developers as well as internet enthusiasts to create brand new applications that are limitless in potential and practicality. With a variety of platform programming interfaces open to the public under a BSD license, akeebo is always facilitating endless growth and customization through continuous widget development.

At akeebo, we understand that developing advanced technology should make things simpler for users, not more complicated. The akeebo digital signage platform is easy to navigate and understand for customers, all the while providing the necessary tools for a more efficient, effective business.

Above all, akeebo is adaptive. It takes note of usage patterns and behavioral characteristics, continually adjusting to the user’s needs, preferences and location. That sort of personalization makes akeebo a necessary tool in today’s world.

Accompanying Hardware: With akeebo’s next-generation digital signage platform comes the next-generation in hardware, the HP TouchSmart. It’s got a 2-year limited warranty with 24/7 hardware support and features a 22’ diagonal hi-def widescreen and an efficient Intel Core 2 duo processor with expandable memory. This unit can manage all sorts of media, including image, audio, video, flash and PowerPoint files.

At akeebo, we understand that developing advanced technology should make things simpler for users, not more complicated. The akeebo digital signage platform is easy to navigate and understand for customers, all the while providing the necessary tools for a more efficient, effective business.

For most of us, time is a commodity and simplicity is a luxury. We’re often presented with devices and technology that offer to save time and effort, and we don’t always get to choose whether we want to “benefit” from those promises. Each device we acquire takes time for us to learn and adapt to, yet they rarely come close to the promise we first imagined.

Technology has indeed given us many valuable tools for our homes and businesses. But their commanding presence has actually created an inconvenience: they don’t work together.

10x the eye contact of traditional static signage and 70% of brand decisions are made while in the store. Akeebo definitely keeps this in purview to increased advertising ROI!

Our start-up costs are lower than hardwired systems, allowing you to start with a minimal number of screens, and then grow your digital signage project as your marketing needs expand. Our wireless delivery system utilizes the power of WiFi (802.11 b/a/g) to reduce installation costs and increase your in-store media scalability. You can move your digital displays at any time to promote sales in specific areas of your store—indoors or out, create and schedule content play lists targeting your message to your customers, change and customize messages at the touch of a button; update messages instantaneously.

Bring your marketing message to the fingertips of your customers, providing the information you want, in a format that gives each user a unique experience. Customers can also type in contact information with a virtual keyboard on the touch screen which is recorded for sales follow-up and future marketing purposes.

Record each touch, greatly enhancing your ongoing marketing efforts Position inventory according to actual in-store data Show customized wayfinding directions to your visitors Provide training to employees during pre- or post-store hours Base your marketing messages and inventory control from statistics pulled from your touch screenCreate a more memorable experience for your customers Eliminate the need for printed materials and eliminate compliance issues with digital signage.

Where should you use digital signage?

1. Lobby Areas
2. Gues Room TV Network
3. Conference Rooms
4. Elevators
5. Restaurant Menu Boards (kiosk for reservations)
6. Back of House
7. And other high-traffic areas of your property

How can you use digital signage?

1. Wayfinding
2. Event Directories
3. Promoting Amenities
4. Advertising
5. Display Local News/Weather, Airline Information, and much more

AKEEBO FOR EDUCATIONAL INSTITUTIONS

akeebo enables customers in educational institutions through remote tutoring, distance education, staff training & communication, video on-demand, patient education, iptv/cable delivery, quizzes/surveys etc.

Below are a few examples of akeebo's educational widgets

CORPORATE COMMUNICATIONS

akeebo provides training programs and advertising modules for corporate communications.

You may schedule and update content and generate reports from any location, all while playing real-time or scheduled content playback. akeebo’s digital signage platform provides media management programs for your lobbies and reception areas (such as image, audio, motion video, flash and PowerPoint files), setting it apart from the typical signage seen today. akeebo's video conferencing capabilities are perfect for distant corporate training.

akeebo's Digital Signage

Corporate Advertising: Contextual advertising relevant to the end user can be delivered, providing a mechanism for precision targeting of adverts to people interested in particular subject matter at the time and place they are looking at it.

Surveys are an important function, not just for in-the-moment convenience but to facilitate the ongoing efforts of any corporation in order to achieve a higher level of productivity.

Corporate Survey

Video On-Demand

ABOUT AKEEBO WIDGETS

In contrast to traditional programs, widgets are stripped-down packets of information, mobile applications that can be easily moved and used in a maximum number of places, like web pages, desktops, mobile phones or other suitable platforms. In their finest form, they eliminate less useful, unused, and wasteful options found in most traditional computer programs, which means they use up fewer resources while still delivering the goods.

Originally conceived as unobtrusive additions to our modus operandi, most people see widgets as candy- not a viable source of sustenance. But their portability indicates that they can be included in any computing space, and their flexibility implies that they can add value to that group. Up to 100% supplementary, a well-organized gang of widgets can accomplish many tasks.

Many commonly-used widgets involve a very limited scope of information, like weather information or simple games. They are intended to supply up-to-the-moment information, with minimal effort from users; sometimes none at all. This capability is derived from pushing data as opposed pulling it. Until the recent explosion in widget use, Pull Technology has been the predominant mode of data delivery over the internet. Push technology is inborn with continuous permission to deploy and based on the idea that commonly-requested information should be ready and waiting for a user to ask for it or use it.

Another key characteristic of today’s widgets is their inherent affinity for viral distribution, the internet’s version of “word of mouth”. Being small, portable and precise draws lots of attention from users, who tend to borrow, share and promote the best ones.

Games and other gimmick widgets are fast-spreading but generally carry little long-term value. They pique a user’s curiosity and make computing a little more fun, but they lack staying power. Fads are always deposed by the next one, after all, and these less-serious widgets don’t have a lot of research or development time behind them. Despite their detractions, these end-user widgets are often quality products that are not inherently harmful or recommended against. Monetary value is gained by attaching advertisements. Indirect revenue goes to the advertiser, while both direct and indirect revenue goes to the widget’s creator, as the widget can naturally advertise for its creator in addition to its ad partner. Advertising on these widgets is expected to be a limited, short-term investment.

Although widgets’ size is compact and their construct is minimal, the information they handle doesn’t have to be trivial. Widgets developed as more useful, in-depth tools for work or recreation can definitely last longer, particularly if they are built to work smoothly with others and can quickly adapt their functionality to the end-user. These workflow widgets gain their value from the prospect of long-term use; a reason that supports an up-front price tag. Having to pay for a widget (and the price itself) also factors into whether advertising space is appropriate. Advertisements may annoy users or reduce its practical utility, killing its viral journey. Finding that balance can make a workflow widget a successful long-term investment.

The needs of the marketplace are constantly driving new widget innovation, and the marketplace is huge (approximately 1.5 billion in 2008). The needs of any particular user are most likely present as another widget. If a widget doesn’t adapt completely, a user can always acquire a replacement or a mashup, which is a widget that combines aspects of other widgets to create an entirely new one. Whereas a standard computer program will eventually reach obsolescence, a widget is designed to avoid that fate, in some cases indefinitely.

Akeebo uses widgets in a way that has yet to be capitalized upon in the Web 2.0 world. Akeebo can run on any embedded computation device, and akeebo widgets operate and adapt continuously as long as they sustain an internet connection. Widget operation is derived almost exclusively from the internet itself, requiring very little disk space.

Optimizing the communication between widgets with the minimum of coding, akeebo expands the definition of a widget from uni-tasker to team player. This is accomplished instantly and automatically, making any widget easily assimilated. Being able to draw as little or as much information on command and without real limitation is what differentiates widgets on akeebo from the current internet ecosystem.

SUMMARY

akeebo platform is a hybrid computing platform intended to ease business integration across a wide array of internet-enabled devices (PC, phones, set-top boxes, game consoles, digital picture frames, DVRs, media players, etc).

akeebo’s extensive usability ensures that internet enthusiasts can extend it to serve their specific use.

akeebo is available in software-as-a-service (on-demand) model over the internet as well as in appliance form for managed networks.

akeebo's development paradigm is the future. We believe that consumers will progress toward primarily consuming web content (media or applications) in the form of widgets. We are facilitating this by allowing people to express, connect, create, and inform using widgets built on akeebo platform. We want to be the world’s leading distributed marketplace for web widgets with a diverse set of users and thousands of developers and internet enthusiasts creating widgets in diverse categories such as movies, music, games, and art.

Power up your business with akeebo intelligence today! Call our corporate support lines 24 x 7.

COPYRIGHT NOTICE

The information published on this blog is legally privileged and is confidential to akeebo corporation’s business and expertise and must not be passed to other third parties without the express written consent of akeebo corporation. All the images, artifacts or website design published in this document are copyrighted. Copyright (c) Akeebo Corporation. All rights reserved.